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Creativity Comments by Winston J. Brill, Ph.D.
03/03 Creativity Comment
In Creativity Comments 04/02
and 02/03, I indicate the
importance of enthusiasm as a driver for creative and innovative
thinking. So, how
does one manage enthusiasm? It
shouldnít be difficult. Who
wouldnít like to be enthusiastic about something?
There are always opportunities having the potential to
instill enthusiasm in your staff for work goals. Here are a few incentives to instill that enthusiasm:
In managing enthusiasm, you will benefit from an intrinsic
property of enthusiasm: itís infectious.
The reason it spreads so easily is that othersí see the
fun and satisfaction in those who have enthusiasm for work goals.
Because enthusiasm is so obvious, non-enthusiastic colleagues
usually acquire a desire for their own fun and satisfaction.
They also observe that people with enthusiasm for work
challenges get ahead through their creative and innovative inputs.
It is difficult to remain non-enthusiastic when others
express their enthusiasm.
Okay, there are always certain people who are cynical and go
out of their way to refuse entry to this shared enthusiasm.
In the next Creativity Comment, Iíll discuss how to get
such people to change their attitudes.